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Recent Articles

Hyperlinks Media Secures Fourth BBB Award for Excellence

May 18, 2017

We did it again! We are honored to have taken home our fourth consecutive Better Business Bureau (BBB) Award for Excellence–as a Winner of Distinction–May 10, 2017. The BBB of Metropolitan Houston, Inc. presented us with the award at their annual Awards for Excellence Luncheon.   The mission of the Awards Program is to promote […]

Hashtags for Days of the Week on Instagram

May 10, 2017

Market your brand on instagram and other social media platforms by effectively using hashtags, with advice from Hyperlinks Media.

#HereForYou Instagram Campaign Uses Hashtag to Spotlight Mental Health

May 9, 2017

In the midst of (often) perfectly styled squares, Instagram launched its #HereForYou campaign this week, utilizing the incredible power of the hashtag to do good. It’s serving as a powerful reminder that social media can be used to promote soulful connections, build solidarity among those who feel like outcasts and dare I say it, save […]

4 Hashtag Tools You Can’t Live Without

May 8, 2017

Did you know you can drastically expand your reach with hashtags? You can use up to 30 #hashtags on Instagram, and strategically, you can use one to two on Twitter (your engagement drops if you use more than that). Communities are now built around hashtags; they’re no longer just a fun way to explore something new–they’re so much more […]

Content Marketing is (Still) King

May 5, 2017

As the digital landscape of our current marketing culture evolves, so does the content we push out. More and more marketers are wise to the trends; abandoning the traditional marketing approach with advertising gimmicks and shameless self-promotions–reaching instead for adding value with their content marketing, and in turn, attracting a clearly-defined audience who genuinely wants […]

Google Docs Phishing Scam: How to Protect Yourself

May 4, 2017

News of the Google Docs phishing scam rocked the digital world late Wednesday afternoon. Google submitted a statement via Twitter encouraging Google users not to click through the suspicious email as they investigate the phishing email. They urge users to report it as phishing if they come across the masqueraded email. The spammers sent out the […]

5 Reasons You Should Never Run Your Own PPC Campaign

May 3, 2017

Pay-per-click (PPC) is alive and well in 2017, but the digital landscape is certainly changing how PPC marketers should approach campaigns. The competition for visibility is fierce on all search platforms, which is all the more reason why your business should invest in this invaluable service. But what is it, and can you do it […]

SEO is Far from Simple

May 1, 2017

It’s a buzzword you’ve probably heard, but do you know the true value of search engine optimization (SEO)? To dive into this complex topic, you must first know the definition of SEO and what goes into this practice. SEO is the discipline of increasing the quality and quantity of traffic to your site via organic […]