Using Autoresponders to Capture Sales for Your E-Commerce Website
by Charles Mazzini

It’s no secret that closing a sale can be difficult for e-commerce websites, and retaining customers who have idled away from the site can be a frustrating experience. By setting up a few automatic emails to be sent to customers who don’t complete a sale, you can capture the potential for a massive increase in sales with minimal effort.

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Hyperlinks Media Named #2 SEO Company in Houston
by Charles Mazzini

Hyperlinks Media has been named the #2 SEO company in Houston by 10 Best SEO. This organization analyzes internet marketing agencies from across the world, comparing competitors within each area. With factors such as traffic, accolades, reviews, and research on the line, the results recognize top performers within the SEO industry.

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FTP Access and SEO
by Charles Mazzini

Unfortunately far too many businesses fall prey to SEO companies that claim to be performing Search Engine Optimization (SEO) on their website, only to discover that the company never obtained FTP access. Without this access, SEO simply cannot be performed, and too many businesses are being deceived into paying for nothing.

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Meta Descriptions and How They Affect SEO
by Charles Mazzini

In the world of internet marketing, the meta description has long been discussed as one of the basic elements of a website’s SEO. While its significance may have grown or waned throughout the year, it is an indispensable tool for driving traffic to a website, and one of the easiest for even the most casual marketer to effectively use.

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How Content Marketing Impacts Your Rankings
by Charles Mazzini

To really take hold of the opportunities of SEO, content marketing is absolutely crucial. Whether your website is updated, active, and a useful source of information has a direct impact on your rankings as search engines strive to provide users with exactly what they need. If you can harness the potential of expanding your website with high quality content, you can see incredible results and can even beat out your competition.

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Local Listing Management and the Permanent Listing Myth
by Charles Mazzini

Local listings are a crucial part of any business, as a way to put your business on the map for customers searching within an area. As Google and other search engines put increasing emphasis on local results, it’s become critical to reap the growing benefits of optimizing local directories

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Increase Your ROI With Great Photos
by Charles Mazzini

When building your business online, you probably know that a website is incredibly important. Of course you need the right domain name, design, and writing for your website, but one of the most important factors in a successful website is often overlooked or under stressed: photos.

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Common SEO Acronyms
by Charles Mazzini

When navigating the jargon surrounding SEO, marketing, and even IT work, it’s hard to miss how many acronyms pervade the dialogue. If you’re out of the loop when it comes to SEO-related acronyms, you may find yourself falling behind or completely lost.

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How Content Marketing Can Grow Your Business
by Charles Mazzini

Learn why content marketing is a valuable tool in this video, detailing the ways that content marketing can benefit every aspect of your internet marketing.

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How to Get More Leads With a Landing Page
by Charles Mazzini

Learn how using landing pages to drive your visitors toward a particular action can have a huge impact on your leads and conversion rates.

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