SEO is Far from Simple

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It’s a buzzword you’ve probably heard, but do you know the true value of search engine optimization (SEO)? To dive into this complex topic, you must first know the definition of SEO and what goes into this practice. SEO is the discipline of increasing the quality and quantity of traffic to your site via organic search engine results. There are 4.5 billion Google searches per day worldwide–you want to make sure your site stands out, so that you can continue to capitalize on the revolutionized way of doing business in the digital age. Continue reading “SEO is Far from Simple”

FTP Access and SEO

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Unfortunately far too many businesses fall prey to SEO companies that claim to be performing Search Engine Optimization (SEO) on their website, only to discover that the company never obtained FTP access. Without this access, SEO simply cannot be performed, and too many businesses are being deceived into paying for nothing. Continue reading “FTP Access and SEO”

How Content Marketing Impacts Your Rankings

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To really take hold of the opportunities of SEO, content marketing is absolutely crucial. Whether your website is updated, active, and a useful source of information has a direct impact on your rankings as search engines strive to provide users with exactly what they need. If you can harness the potential of expanding your website with high quality content, you can see incredible results and can even beat out your competition. Continue reading “How Content Marketing Impacts Your Rankings”

Common SEO Acronyms

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When navigating the jargon surrounding SEO, marketing, and even IT work, it’s hard to miss how many acronyms pervade the dialogue. If you’re out of the loop when it comes to SEO-related acronyms, you may find yourself falling behind or completely lost. Continue reading “Common SEO Acronyms”

What is SEO?

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The marketing and technology fields are always buzzing about SEO. It’s no secret that SEO is a huge part of internet marketing and is considered essential to reaching customers through the internet. Continue reading “What is SEO?”