Ambir Jarvis, Author at Hyperlinks Media, LLC
How to Respond to Bad Reviews

Good reviews highlight the best in your business by placing customer satisfaction on display for all the internet to see. There is, however, no perfect business under the sun. It doesn’t matter how much effort is put forth into avoiding mistakes, they happen. This is what bad reviews highlight. While bad reviews may seem like a business killer, they can actually be used to increase the loyalty of your customers.

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Google June 3 Core Algorithm Update Now Live and What This Means for Your Website
Google June 3 Core Algorithm Update Now Live and What This Means for Your Website

​​Google pre-announced Saturday that they will release Google June 2019 core algorithm update and that “these core updates impact how search results are ranked and listed in the Google search results.” ​​Below is a screenshot of their announcement tweet:​​ They have also confirmed that the update has started rolling out today. Their last core update […]

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Google Ad Grants. Free Advertising for Nonprofit Organizations [Ad Grant Specialist]

Looking to grow your nonprofit organization? Look no further than Google’s Ad Grants for nonprofits program. This program gives nonprofit organizations, that qualify, $10,000 / month of Google Ads as an in-kind donation!

In this post, you’ll learn everything you need to know about what these generous grants can do, how to qualify for them, and how to stay in compliance to retain the $10,000 / month grant.

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Here's Why Digital Marketing is Your Best Marketing Tool
Here's Why Digital Marketing is Your Best Marketing Tool

The internet provides a unique and fantastic opportunity to grow your business and reach potential customers. It is a big part of the daily lives of many. Harnessing the full potential of digital marketing can completely change the future of your business and open a host of new opportunities.

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Never Underestimate the Benefits of Email Marketing

The digital landscape of business has drastically transformed marketing over the past decade, but email marketing has continued to hold its ground in producing a high return on investment (ROI). In fact, it’s reported that there is a $40.56 ROI for every dollar spent on email marketing. (Customer Think, 2018).

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Why Do I Keep Seeing Ads from the Websites I Visit?

Re-marketing is a great strategy to win over customers who previously visited your website, connecting with those you know are interested in your services.

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Top 5 Benefits of Paid Search Advertising
Top 5 Benefits of Paid Search Advertising

Paid search advertising has become a staple of digital marketing. While many businesses are making heavy investments in paid search advertising, plenty hesitate due to a lack of surety that the investment will be worth it.

The truth is ALL businesses that invest in paid search advertising with the right budget reap awesome benefits.

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7 Examples of Business Boosting Call-to-Action's

Are you frustrated with dismal conversion numbers? Is your email newsletter being opened by hundreds of customers, but no leads are popping up?

Your content could be failing to enact one of the most important results of successful digital marketing – ACTION from your customers.  

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How to Use Bad Reviews to Boost Customer Loyalty

What business doesn’t want to sincerely state that it offers 100% customer satisfaction?

Good reviews reflect customer satisfaction by highlighting the best in your business. While it’d be nice to have nothing but good reviews and happy customers galore, there is no perfect business under the sun. It doesn’t matter how much of an effort a business puts into avoiding mistakes, they happen.

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Why is Content Marketing Important for SEO?

Many people question the importance of content in successful Search Engine Optimization (SEO) efforts.   

The marketing culture has certainly evolved since the days of simple newspaper ads or radio segments, and to this day it is an ever-changing vessel. The one thing that has and will remain constant in marketing is the need for one trait: value. The search engine favors that very trait and that trait alone.

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