Hyperlinks Media Earns Fifth BBB Award for Excellence

August 11, 2018

On May 9th, 2018 Hyperlinks Media was awarded the Better Business Bureau (BBB) Award for Excellence for the fifth year in a row. Being presented with such an award couldn’t be any more of an honor for us. We understand that the success of our business is not solely attributed to the amazing work ethic and dedication of our team members, but to the wonderful clients we’ve had the pleasure of servicing and to that end, we’d like to thank you. Hyperlinks Media has enjoyed 20 years thus far and seeks to enjoy many more of providing our clients with digital marketing encompassing website development, SEO, and a full line of other digital marketing services.
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How Will Voice Search Affect Your Business?

April 13, 2018

Your expectations are high, as are your customer’s expectations of you. You’ve got to provide them with a rich online experience. You need to give them an immediate answer to their problems.

So, as 2017 comes to a close and you prepare for 2018, what’s next? How can you keep up with the kind of marketing that makes a difference?

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If You Want Business Growth, Choose Your People Wisely

December 6, 2017

Last week, I had the distinct pleasure of attending the ONWARD Summit in New York City, hosted by our partner, Yext. We gathered among peers at the Conrad New York hotel and networked on the floor of the New York Stock Exchange, and I walked away with an enlightenment — an awakening of sorts — about my business and future growth. Continue reading “If You Want Business Growth, Choose Your People Wisely”

What Does UBER Have That Your Business Doesn’t?

December 5, 2017

A killer email marketing campaign.

You open your email inbox to be met with a flood of pitches and campaigns. So what causes you to click on one? Furthermore, what causes you to actually read an email newsletter? There’s a special sauce to these distinguished emails that makes them stand out among the sea of worthless newsletters. Continue reading “What Does UBER Have That Your Business Doesn’t?”

5 Popular Brands That (thankfully!) Invested in Website Redesign

August 10, 2018

Website design cycles through new design trends that emerge every few years. As technology evolves, it creates a new way of designing for the web. If your company’s first impression online doesn’t evolve with the times, you will lose out on valuable leads.

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Why You Need Domain Privacy Protection

December 6, 2017

I had just registered a new domain name, and I did not think the extra money was worth it for domain privacy protection. Let’s just say hindsight is 20/20. Continue reading “Why You Need Domain Privacy Protection”

How Iconic Brands Changed Their Logos

December 5, 2017

You have churned away for years doing what lights your fire, serving customers and building your business. After a few growth spurts and your fair share of growing pains, you decide it’s time to rebrand. Continue reading “How Iconic Brands Changed Their Logos”

4 Tips for Successful Branding (#2 is a No-Brainer!)

August 10, 2018

What in the world is branding and why is it important for your business?

Branding extends far beyond just a great logo with a catchy company name, although in the past, that is often how branding was defined. Today, branding is everything and a little more complex and evermore important for marketing your business. Continue reading “4 Tips for Successful Branding (#2 is a No-Brainer!)”

Your Business Will Soon Suffer if You Don’t Have an SSL Certificate

December 6, 2017

A secure socket layer (SSL) certificate is a form of security for sites that collect private information for new leads and existing customers. It allows for a secure connection between the company’s server and the consumer’s device. An easy way to spot a secure site is if its URL begins with https, instead of http, but the difference is about to become much more noticeable. Continue reading “Your Business Will Soon Suffer if You Don’t Have an SSL Certificate”

How to Optimize for Voice Search

April 23, 2018

To quote one of my favorite recording artists, Sam Cooke:

“Change is gonna come.”

With the introduction of voice assistants like Alexa, Google Now and Siri, I predict that voice search may surpass traditional type-search in the not-so-distant future, making for yet another incredible technological advancement. Continue reading “How to Optimize for Voice Search”